Campaign for Activism //
The Task →
Bringing a campaign for real-world problems that need addressing, and awareness to life. Choosing to highlight climate change, the people can do all of the smaller actions that can help the Earth to become more green, but more focus needs to be directed at larger corporations that are the main contributor to air, water, and ground pollution.
With electric, vibrant colors, an identity was created for “Repower Renaissance”. Designed to boldly speak out as posters on the street to turn heads of the people that would walk by them everyday, we want to highlight the apparent problem, but also ignite some solutions that would help the Earth.
In addition to vibrant colors, the logo emphasizes a flowing and striking design to reflect the energy our generation has and needs to fight the current climate crisis. Paired with a bold font our voice comes across as urgent, inspiring, and evocative of the idea that change is accomplished as a unit.
The Design →